SalesRabbit
About This Project
SalesRabbit reached out to MBM to completely redesign both the UX and UI of their website. Prior to our involvement, they had several iterations of page layouts, design esthetics, and their overall site flow was very hard to navigate. We recommended the best way forward was to scrap the old site, and start fresh.
We started with documenting all pages within their site… yes, all 460 of them. We broke-out where the page lived within the UX, purpose of the page, it’s content and copy, and determined if it provided value to an end user. We then remapped all the pages within the site, and consolidated many together to provide a better user experience. Then we blocked out the complete UX wireframes, providing details on overall placement of elements, headers, body copy, CTA, proof points, navigation, etc.
The UI design began with an exploration of three different homepage designs to establish overall layout, colors, features, fonts, graphic sections, and more. Once the homepage was finalized, we rolled the look and feel into the rest of the interior pages, layering all copy, creative, and content on the pages.
We designed all the internal modules and platform abstractions, and animated all elements in After Effects / Lotti.
Once the UI was approved, we build out custom templates in WordPress that would be able to grow and scale with time. All sections on the main page were built with custom PHP blocks, that are reusable and easily adjusted by an admin on the SalesRabbit side.
We also setup the initial SEO for the new build.
Services Provide
Site remapping
UX wireframes
UI design
Development
Creative
Animations / VFX
Copywritting
SEO
About SalesRabbit:
SalesRabbit is a powerful sales enablement platform designed to empower businesses and sales teams in various industries. It offers a comprehensive suite of tools and features that streamline the entire sales process, from lead generation and management to territory mapping, on-site digital proposals, and more. SalesRabbit’s user-friendly interface and seamless integrations with top technology providers make it a versatile solution that enhances team productivity, drives revenue growth, and delivers exceptional customer experiences. With SalesRabbit, businesses can optimize their sales operations, gain valuable insights, and stay ahead in today’s competitive market.
Date
June 01, 2023