Amanda Cerny

About This Project

Amanda Cerny is an influencer with over 40M followers through FB, IG, Twitter and Youtube. She approached MBM looking for a way to expand her brand into the fitness space. The challenge was her audience was not initially receptive to her fitness material, and she needed outside help to strategize and concept innovative ways to achieve her goal.

Services provided:

• Brand new website creative and build.
• Digital strategy of how she can slowly transition social content into fitness related material, without upsetting the balance of her current brand.
• Social asset creative
• Custom built social aggregators

Based on our guidance, Amanda is continuing to implement our #CernyFit strategy and is quickly becoming the go-to source of fitness material on the web.